TRULY GOOD FOODS
TRULY GOOD FOODS REBRAND
THE CHALLENGE:
We brought personality to Truly Good Foods' Henrietta Said brand and now it was time to do the same for the B2B snack giant parent company.
THE SOLUTION:
Develop a professional, yet fun social-media content experience that feels distinct to TGF.
Designers: Lucas Harmon, Hannah Popp
Copywriters: Duncan Heredia
Senior Photographer: Paul Skinner
Associate Creative Director: Chris Bazata
CCO: Chad Brophy
Agency Credit: Tattoo Projects
2026 Sweets & Snacks Expo Booth
THE CHALLENGE:
Truly Good Foods was launching a new brand, Golden Hour, and unveiling its new packaging at the 2026 Sweets & Snacks Expo. They needed a way to make sure people knew who they were before they even entered the show floor.
THE SOLUTION:
Create a booth that felt as bold and impactful as the flavors themselves, along with an animated mobile billboard designed to grab attention and build awareness long before attendees reached the venue.
Designers: Lucas Harmon, Ximena Alvarado
Copywriters: Duncan Heredia
Account Executive: Heather Opie
Associate Creative Director: Chris Bazata
CCO: Chad Brophy
Agency Credit: Tattoo Projects
SOCIAL MEDIA
THE CHALLENGE:
We brought personality to Truly Good Foods' Henrietta Said brand — but could we do the same for the parent company itself?
THE SOLUTION:
Develop a social-media content experience that feels distinctly professional, yet still fun content experience in the social media space.
Designers: Lucas Harmon, Seth Mccachern
Copywriters: Duncan Heredia,
Social Media Specialist: Taylor Murdock
VP of Social: Kayla Zarecky
Senior Photographer: Paul Skinner
Creative Directors: Chris Bazata
Agency Credit: Tattoo Projects
TRULY GOOD FOODS
TRULY GOOD FOODS REBRAND
2026 Sweets & Snacks Expo Booth
THE CHALLENGE:
We brought personality to Truly Good Foods' Henrietta Said brand and now it was time to do the same for the B2B snack giant parent company.
THE SOLUTION:
Develop a professional, yet fun social-media content experience that feels distinct to TGF.
Designers: Lucas Harmon, Hannah Popp
Copywriters: Duncan Heredia
Senior Photographer: Paul Skinner
Associate Creative Director: Chris Bazata
CCO: Chad Brophy
Agency Credit: Tattoo Projects
2026 Sweets & Snacks Expo Booth
THE CHALLENGE:
Truly Good Foods was launching a new brand, Golden Hour, and unveiling its new packaging at the 2026 Sweets & Snacks Expo. They needed a way to make sure people knew who they were before they even entered the show floor.
THE SOLUTION:
Create a booth that felt as bold and impactful as the flavors themselves, along with an animated mobile billboard designed to grab attention and build awareness long before attendees reached the venue.
Designers: Lucas Harmon, Ximena Alvarado
Copywriters: Duncan Heredia
Account Executive: Heather Opie
Associate Creative Director: Chris Bazata
CCO: Chad Brophy
Agency Credit: Tattoo Projects
SOCIAL MEDIA
THE CHALLENGE:
We brought personality to Truly Good Foods' Henrietta Said brand and now it was time to do the same for the B2B snack giant parent company.
THE SOLUTION:
Develop a professional, yet fun social-media content experience that feels distinct to TGF.
Designers: Lucas Harmon, Seth Mccachern
Copywriters: Duncan Heredia,
Social Media Specialist: Taylor Murdock
VP of Social: Kayla Zarecky
Senior Photographer: Paul Skinner
Associate Creative Director: Chris Bazata
CCO: Chad Brophy
Agency Credit: Tattoo Projects
THE CHALLENGE:
We brought personality to Truly Good Foods' Henrietta Said brand and now it was time to do the same for the B2B snack giant parent company.
THE SOLUTION:
Develop a professional, yet fun social-media content experience that feels distinct to TGF.
Designers: Lucas Harmon, Seth Mccachern
Copywriters: Duncan Heredia,
Social Media Specialist: Taylor Murdock
VP of Social: Kayla Zarecky
Senior Photographer: Paul Skinner
Associate Creative Director: Chris Bazata
CCO: Chad Brophy
Agency Credit: Tattoo Projects